What is Auricular Therapy?

         Auricular Therapy is a technique for smoking cessation that was researched by scientists at UCLA in the early 1950's. Researchers discovered that by introducing a small and precise amount of stimulus to the nerve endings on the exterior of the ear, smokers would lose their desire to smoke, with little or no withdrawal symptoms. During this period in the early 50's, smoking was quite popular, therefore, this research had little significance and was discontinued.

         This method of treatment was later introduced with an extremely high success rate. Most other smoking cessation techniques emphasize treatment of the psychological barriers to quitting. The LCSCC approach, however, signifies a very important breakthrough in contemporary treatments. LCSCC directly treats nicotine addiction, which is one of the most severe addictions known (and acknowledged as one of the hardest to treat). Occasionally, a patient may need a retreatment. Once retreated, the majority stay off nicotine for good.